AIKERL Aikele: Smart Women's Smart Wardrobe

While modern urban women continue to create dreams about women, they are constantly pursuing a confident, romantic fashion temperament. They are close to fashion but don't follow the trend. They like to show elegance in comfort and nature. In the early autumn of 2016, AIKERL further explores the multi-faceted femininity and the versatility of women's wardrobes, creating a simple and exquisite lifestyle for urban women, showing a stylish and confident life and becoming a smart wardrobe for urban women.

AIKERL's design direction is based on the principle of “integrating popular elements into life”. The exquisite design and excellent quality are the connotation of the wardrobe. The elegance and urban style are the main theme, and the urban women who enjoy themselves in the work and enjoy themselves in the work enjoy themselves. Show low-key and elegant. In the design of AIKERL autumn and winter new products, it has always expressed the concept of creating fashionable, independent and individual urban elegant women.

Urban women are confident and elegant, with a unique heart. They have a unique understanding of fashion, elegant refinement of beauty, pursuit of taste and quality, they are followers of fashion, and also the leader of fashion trends. AIKERL integrates the taste of urban women into the blood of the brand. With the essence of light luxury and new fashion, it achieves the fusion of classic and fashion, urban and leisure, and makes the urban women's wardrobes present rich and varied changes and long-lasting value.

AIKERL carefully creates three series of high-quality clothing, such as “Urban”, “Elegant” and “Type”, filling the wardrobe of urban elegant women to meet their multiple life styles. The coexistence of the three series spans the boundaries between age and female positioning, breaking the single limitation of clothing style.

AIKERL meets the needs of women through exquisitely designed and easy-to-match clothing. Each collection incorporates feminine and rigorous style elements to meet the dynamic mix of occasions, making urban women's wardrobes beautiful and practical. Exquisite tailoring, rigorous proportions and the choice of flawless fabrics have made the AIKERL clothing more attractive and elegant, satisfying the elegant taste of urban elegant women.

The beauty of a woman is a process of slow cultivation. Elegant women, who need years of tempering, need to be mature and perfect in all kinds of situations in life. As a smart woman in urban women's wardrobe, AIKERL writes the story of an elegant woman, and interprets the lifestyle of a refined woman, so that every woman can find her own elegance and calmness.

AIKERL will coexist with elegance and freedom, allowing urban women to feel and understand the simple freedom of life. In the future, AIKERL will continue to work hard as a wardrobe for urban women, leading the life style of women in the new era, providing high-end, simple fashion for modern women who pursue quality life and appreciate, and make the wardrobe of urban elite women more flexible.

Editor in charge: Lu Liping

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