Shanghai Shitian Clothing Co., Ltd. sofeya Sophia Women Co., Ltd. invites partners from all over the country!

Shanghai Shitian Clothing Co., Ltd. sofeya Sophia Women Co., Ltd. invites partners from all over the country!

Shanghai Shitian Clothing Co., Ltd. sofeya Sophia Women Co., Ltd. invites partners from all over the country!

Shanghai Shitian Clothing Co., Ltd. sofeya Sophia Women Co., Ltd. invites partners from all over the country!

Sofeya takes brand innovation as its core competitiveness, powerful design team, strong and effective management, human resources, logistics, warehouse management and other systems to provide strong guarantee for the development and growth of Sofeya, and at the same time, a more refined management operation mode and humanization. The service system and in-depth market research mechanism provide reasonable support for the effective development of franchisees.

  Target consumer group positioning

Sofeya's target consumer groups are between the ages of 25 and 45. They are spokespersons and spokesmen for elites in the society, including urban white-collar workers, middle-class workers, literary teachers, and businesspeople. Their life is colorful. They pay attention to the international trend but do not follow blindly. They have their own unique understanding of fashion dress, but they are fashionable but not assertive in their lives. They are smart but not edgy in modern cities. They are influenced by advocacy. They do not follow blindly or follow the crowd. They have their own independent judgments and opinions.  

The sofeya brand is dominated by pure paris fashion. Combining with the needs of the Chinese market, the elegant and romantic silhouette, rich and elegant colors and novel and noble fabrics have fully demonstrated the nobleness, uniqueness, fashion and beauty of sofeya products.  

Product Positioning

Product Series: Classic Series (Fine Fashion) + Fashion Series (Fashionable Casual)
Series: Classic 50% Fashion 50%
Age Positioning: Classic Series - Actual Age 30-45, Mental Age 25-40
    Fashion Series - Actual Age 25-40, Mental Age 25-35
Brand Style

Sofeya is an elegant fashion brand with elegant, exquisite and fashionable design style. Emphasizing the sense of series and collocation, it pays attention to the details and quality of the clothing. The design principle is freedom, casualness and comfort. The integration of fashionable elements in the classics, showing a strong flavor of the times, fully embodies the elegant, confident temperament of modern women. With fashion, beautiful as you, the secret of sofeya is discovered by you.

    Contact information: Mr. Fan phone

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