Construction Bank Expands Network Channels Pratt & Whitney Small and Micro Enterprises
A few days ago, Liu Boshan, a children's clothing store on Huangshan West Road in Anhui, applied for the same day at the CCB network outlet on the same street, and received a loan of 100,000 yuan on the same day, which solved the urgent need for cash flow. Speaking of this matter, Liu boss still can not believe that, a few days ago, after arduous negotiations, he finally got the right to operate a certain brand of children's clothing, but the manufacturer asked him to pay off the initial fee and the first payment, a total of 30 Million yuan, but Liu boss has only 200,000 yuan of funds on hand, seeing the payment time is coming, Liu boss do nothing, he took a look at the idea, came to the CCB Huangshan West Road branch consulting loan issues, but he did not expect is After learning about his financing needs, the branch's account manager quickly inquired of his company’s settlement status and credit status at CCB, investigated the company’s operating conditions, worked out a “good credit†product financing plan, and completed business reporting on the same day. Approved and instructed him to use the loan on Internet Banking to realize the high efficiency of the loan “report on the day, approval on the day, issue on the same dayâ€.
In fact, examples like Liu Boss are happening daily at CCB's business outlets. Since the establishment of the "Bank-point-three-integration" project in 2012, CCB has been exploring the gradual subsidization of small-sized and standardized small-business credit products to be handled directly at conditional outlets, in order to be closer to the market and closer to customers, and to reduce intermediate transfers. The link improves business efficiency and expands the ability of outlets to serve small and micro enterprise customers. To this end, CCB has focused on the needs of small-business customers at branch outlets, making full use of information such as credit ratings, bank liquidity, and tax records of small businesses. Under the support of the big data risk model, CCB has developed a “five loans and one penetration†network suitable for sales. The small-sized and standardized credit products, based on meeting the financing needs of customers, control risks, optimize processes, and shorten lending time. At the same time, from the perspective of improving customer experience, we have designed a bank online circulation loan support method. The loan application, support, and repayment are completed in 7×24 hours.
In addition, CCB is continuously researching and exploring the mechanisms and processes of sales outlets for small and micro enterprise customers, and planning service models for small and micro enterprises in business outlets. The small and micro enterprises of the Construction Bank’s sales network marketing services are centering on the strategic development requirements of “comprehensive, multi-functional, intensive, intelligent, and innovative†and in accordance with the business philosophy of “market-oriented and customer-centered†and rationally Progress in an orderly manner.
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